Outlook
Google Ads
Microsoft Word
Powerpoint
Always Designing for People
Sizmeck Ad Management
Google Docs
GoogleSlides
Google Sheets
WORK EXPERIENCE:
Dentsu Aegis Network/360i, New York March 2018 – Present
Senior Associate/ Media Manager, Digital Ad Operations (Media Technology)
• Responsible for account management via work-order platform portal; disperses assignments and/or special projects to ABi’s Media Tech team
• QA's creative assets for ads to ensure site specs and ad server requirements are met as per client’s designation, adhering to IAB guidelines • Generates, QA's, and troubleshoots site-served & third-party conversion tags as well as pixel implementation (ie. Nielsen, Krux & Moat)
• Responsible for inventory and yield management of client accounts, communicating with Ad server and publisher contacts, as needed
• Collaborates with Media Planning team accordingly when implementing, troubleshooting and streamlining the tagging/trafficking process • Tracks and logs performance of ads via viewability, click-through and impressions metrics across various websites, in partnership with Analytics team; utilizing Nielsen Dar, Krux and Moat dashboards
• Monitors multiple campaigns throughout lifecycle including communicating with Planning Associates, Creative Agencies and Vendors on issues as needed, making suggestions for improved campaign enforcement
• Familiar with 3rd party ad-server and trafficking platforms including Sizmek, Prisma and DoubleClick (DCM)
• Assisted with on-boarding process, sharing organization and departmental information/processes via PowerPoint presentations and software/platform materials overview
Freelance Editor/Proofreader New York, NY January 2009 – Present
Editor/Proofreader/Writer/Fact-Checker
• Proofreads digital concepts, articles, resumés, essays, stories, poems and other written samples to ensure they are error-free and consistent with clients’ guidelines and/or expected parameters
• Checks grammar, spelling, punctuation; flags inconsistencies and offers suggestions to fix awkward or unclear language
• Researches issues related to the content of the work, as needed
• Revises and/or writes copy for simple projects, as needed at clients’ request
MediaCom, New York, NY September 2017 – February 2...
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